Following on from yesterday’s What Does A White Paper Mean For An ICO And How To Write It? Part 1, here is the second and final part, enjoy!
- Describing the Project
Now, let’s talk in detail, what the main party of an ICO white paper should consist of.
When getting acquainted with a project, a potential investor can ask several questions:
- Regarding the use case
A potential investor may ask if there’s a real use case for this project and which problems this project will solve. They may also ask what the competitors have to offer or whether blockchain technology is the only solution to implement this project.
- Regarding the roadmap
Be prepared to answer the questions about the sequence of actions that will lead to the implementation of the project. Dwell upon which aspect of project implementation may cause delays, give details on why it can happen and how it can be solved.
- Regarding the funding
Investors can ask questions about how the funds will be distributed among the nodes in the P2P network.
- Regarding the tokens
The questions regarding the number of tokens released, how many tokens the team keeps and whether the use of tokens is balanced. You should also be prepared to answer questions about the timeline, when the tokens will be released and whether they will have value.
- Regarding the executive team
Lastly, investors may ask several questions about who will be responsible for the execution of the project and whether there are advisors involved to assure the quality and the delivery of the result.