A new digital advertising marketplace called Tribeos aims to launch during Q3 of 2019 with ambitious plans to leverage the Bitcoin Cash (BCH) blockchain. This week news.Bitcoin.com spoke with Matt Gallant, chief executive officer of Tribeos, who explained that the platform will provide the BCH chain with a “ton of commerce.”
Tribeos Aims to Eliminate Ad Fraud and Provide Radical Transparency of Transaction Data Using Bitcoin Cash
Tribeos is a digital advertising provider headquartered in Bermuda that was founded by Matt Gallant in 2017. The project aims to provide a more efficient advertising system that’s competitive with advertising giants like Google Adwords. The company was funded by Bitmain Technologies during the first week of August 2018 when the mining manufacturer made a $3 million seed investment in Tribeos. The team has explained they are big fans of the BCH ecosystem and Tribeos will use BCH as an integral part of its infrastructure. News.Bitcoin.com spoke with Tribeos founder Matt Gallant and the startup’s technical advisor Jonald Fyookball, the founder of the Electron Cash wallet.
Tribeos CEO Matt Gallant.
Gallant explained that the startup is building an advertising network using blockchain to create the transparency that’s desperately needed. “As it stands platforms like Google Adwords, Facebook or other platforms are all black boxes where nobody knows what’s happening,” Gallant told our newsdesk. “As a result, there’s an obscene amount of fraud within the industry and the numbers range from $19 billion to $100 billion.” Gallant added that Tribeos aims to stop the fraudulent activities tied to the online advertising industry and build a successful advertising network. “So stopping ad fraud is just part of the equation as we also plan to take market share away from the existing monopolies,” Gallant emphasized.