While $100,000 CryptoKitties and digital race cars have earned non-fungible tokens (NFTs) a special place in the speculator’s heart, artists and designers are getting excited about the space for much different reasons.
The crypto aesthetic, “dankness” as a metric of quality, and multi-media art experiments all paint a much more original picture. Still, and according to SuperRare founder John Crain, there is much work to be done before this niche space begins competing with the likes of Christie’s.
What Is SuperRare?
Founded in 2018 by Crain, SuperRare is an online gallery of sorts where users and artists can post and purchase original pieces of digital art. Anyone can join the platform, and to get started collecting one only needs an Ethereum wallet like MetaMask.
An artist in good faith looking to explore alternative venues is exactly the demographic SuperRare is looking to attract. That’s also part of why the process to simply purchase a work is only slightly less rigorous than joining the platform’s network of artists.
“You pretty much just need to show that you’re serious about being an artist,” said Crain in an interview with BTCManager. “There is a vetting process that we go through once a week where we look through a prospective artist’s portfolio of work to see if they’d be a good fit.”
Once an illustrator or designer has been admitted to post their art on the site, they are also immediately eligible to begin earning real digital money, specifically ether (ETH). At the time of press, no pieces of art have reached the parabolic levels of a CryptoKitty in 2017,