This week, the world’s largest exchange by trading volume, Binance, launched margin trading. In doing so, it made the elite group of exchanges that offer crypto derivatives less exclusive than it once was. Binance, Kucoin, and Bitmax have all rolled out margin products this year, in a bid to give market leaders Bitmex and Deribit a run for their money.
Binance Leverages Margin to Woo the Bitmex Brigade
To celebrate its second birthday, Binance has been rolling out a flurry of new products and announcements this week. Chairman CZ has been even more active on Twitter than usual, providing teasers of what’s to come and revealing events such as the introduction of fiat-crypto pairs for Binance Singapore. Today, the exchange launched its margin trading platform, allowing it to go head to head with Bitmex, the home of 100x leverage on BTC and other leading crypto assets.
“With margin trading being one of the most requested services from our community, this is a testament to the large market demand from retail and institutional traders alike and its promising possibilities in the future,” said Binance co-founder Yi He. CZ echoed this sentiment, speaking of it as being “another step in providing an inclusive cryptocurrency trading platform catering to the needs of both advanced institutional traders and retail traders under the same roof.”
Binance launched as a retail-focused cryptocurrency exchange, but as the broader industry narrative has shifted towards onboarding institutional clients, companies have adjusted their strategy accordingly. Bitmex, registered in the Seychelles, requires no KYC and is thus unsuited to institutional clients, who require greater regulatory and custodial assurances.